义乌这个公园，变身文化休闲综合体！
<!----><style type="text/css">html{font-size:375%}</style><link href="https://pics-app.cnyw.net/static/publish/css/style.css?v=20240712" rel="stylesheet" position="1" data-qf-origin="/static/publish/css/style.css?v=20240712"><!-- 付费贴--> <div class="preview_article "> <!----> <section class="empty_paragraph" style="text-align: center;"></section><section></section><section><section><section style="margin: 10px auto;"><section style="background-color: #fff7e1; transform: translateZ(1px); -webkit-transform: translateZ(1px); -moz-transform: translateZ(1px); -o-transform: translateZ(1px);"><section style="display: flex; justify-content: space-between;"><section style="width: 15px; box-sizing: border-box;"></section><section style="width: 15px; box-sizing: border-box;"></section></section><section style="margin: -9px 7px; display: flex; flex-direction: column;"><section style="background-color: #ffffff; height: 7px; margin: 0 8px -1px; border-radius: 8px 8px 0 0; border: 1px solid #ffce6e; border-bottom: none; z-index: 5; box-sizing: border-box;"></section><section style="background-color: #ffffff; border: 1px solid #ffce6e; border-radius: 8px; padding: 10px 15px 0; display: flex; flex-direction: column; box-sizing: border-box;"><section style="text-align: justify; line-height: 1.75em; letter-spacing: 1.5px; font-size: 16px; color: #3b3b3b; background-color: transparent; box-sizing: border-box;"><p style="font-size: 16px; line-height: 1.6em; text-indent: 2em;"><span style="font-size: 16px; letter-spacing: 0px; color: #262626;">每到傍晚，走进鸡鸣山公园，映入眼帘的是一幅充满生机与温度的城市生活图景：儿童自然游乐区内欢声笑语不断，孩子们在以“小凤鸣”IP为主题的场地上尽情玩耍；不远处，鸡鸣阁在夜色中熠熠生辉，阁楼的轮廓与流光溢彩的灯光相映成趣。而在这璀璨光影的背后，是城投集团对城市公共空间运营模式的一次深刻变革——通过“景区化”运营，将传统的城市公园激活为集文化体验、休闲消费、康养健身于一体的城市文旅新地标。</span></p></section></section><section style="background-color: #ffffff; height: 7px; margin: -1px 8px 0; border-radius: 0 0 8px 8px; border: 1px solid #ffce6e; border-top: none; z-index: 5; box-sizing: border-box;"></section></section><section style="display: flex; justify-content: space-between;"><section style="width: 15px; box-sizing: border-box;"></section><section style="width: 15px; box-sizing: border-box;"></section></section></section></section></section><section><p> </p></section><section><section style="font-size: 16px; text-indent: 0em;"><img class="rich_pages wxw-img" style="vertical-align: baseline; width: 100%;" src="https://pics-app.cnyw.net/20251211/17654418260135977918.jpeg" alt="微信图片_20251211101200_49_851.jpg" /></section></section><p style="text-indent: 2em; font-size: 16px;"> </p><p style="text-indent: 2em; font-size: 16px;"><span style="font-size: 16px; color: #262626;">“鸡鸣山公园是义乌市首批‘公园景区化’试点之一。”城投集团相关负责人介绍，改造的核心思路是从“单一的绿地休闲空间”转向“多功能的文化休闲综合体”。公园新建了贴近自然的儿童游乐区，为周末亲子家庭提供了安全有趣的互动空间；专为老年人打造的800米康养步道，则满足了清晨傍晚大量周边居民健身锻炼的需求。此外，12处休息座椅、自助饮水点等“暖心”设施的增设，也在细微处提升了游览舒适度。这位负责人说，更具吸引力的消费业态正在规划建设中，如以唐朝文化为主题的沉浸式文创咖啡店、颇具科幻感的太空舱市集等，旨在打造持续引流的文旅新热点。</span></p><p style="text-indent: 2em; font-size: 16px;"> </p><section><section style="margin: 10px auto;"><section style="display: flex; justify-content: space-between; align-items: center;"><section style="width: 75%; box-sizing: border-box; max-width: 75% !important;"><section style="width: 100%; max-width: 100% !important; box-sizing: border-box;"><img class="rich_pages wxw-img" style="vertical-align: baseline; width: 100%;" src="https://pics-app.cnyw.net/20251211/17654418273178711084.jpeg" alt="微信图片_20251211101205_51_851.jpg" /></section></section><section style="width: 25%; box-sizing: border-box; max-width: 25% !important;"><section style="width: 40px; margin: 0px auto; box-sizing: border-box; height: 0px;"></section></section></section><section style="display: flex; justify-content: space-between; align-items: center; margin-top: 15px;"><section style="width: 25%; box-sizing: border-box; max-width: 25% !important;"><section style="width: 80px; margin: 0px auto; box-sizing: border-box; height: 0px;"></section></section><section style="width: 75%; box-sizing: border-box; max-width: 75% !important;"><section style="width: 100%; max-width: 100% !important; box-sizing: border-box;"><img class="rich_pages wxw-img" style="vertical-align: baseline; width: 100%;" src="https://pics-app.cnyw.net/20251211/17654418286781836673.jpeg" /></section></section></section></section></section><p style="text-indent: 2em; font-size: 16px;"> </p><p style="text-indent: 2em; font-size: 16px;"><span style="font-size: 16px; color: #262626;">除了设施景观的改造，文化内涵的深度挖掘与现代表达仍是公园景区化运营的核心。据介绍，城投集团的运营团队深入梳理鸡鸣山及义乌本地历史文脉，创新打造了“小凤鸣”文化IP形象。该形象融合鸡鸣阁建筑中的凤凰元素与唐风古韵，以亲切可爱的古装小女孩造型，拉近历史文化与公众的距离。同时，精心创排的“梦回乌伤”大型沉浸式光影秀，成为彰显地域文化的地标性项目。该演出以义乌的“六义”文化为叙事主线，运用全息投影、数控机械、裸眼3D、多媒体互动等前沿技术，将颜乌葬父、宗泽抗金等历史篇章，转化为一场震撼的视听盛宴，生动演绎了义乌“义”字当头的文化传承。</span></p><p style="text-indent: 2em; font-size: 16px;"> </p><section style="font-size: 16px; text-indent: 0em;"><img class="rich_pages wxw-img" style="vertical-align: baseline; width: 100%;" src="https://pics-app.cnyw.net/20251211/17654418300049677737.jpeg" /></section><section style="text-align: right;"><span style="font-size: 16px; color: #262626;"><span style="font-size: 14px; color: #888888;">“小凤鸣”文化IP</span><span style="font-size: 14px; color: #888888;">吕斌/摄</span></span></section><p style="text-indent: 2em; font-size: 16px;"><span style="font-size: 16px; color: #262626;"> </span></p><p style="text-indent: 2em; font-size: 16px;"><span style="font-size: 16px; color: #262626;">此外，城投集团同步推进数字化体验与多元化营销。在鸡鸣阁内引入“问道义乌 因义乌伤”数字文化体验展，通过AI数字伴游官、唐代AR换装打卡等数字化手段，让厚重历史变得可感、可触、可互动，不仅丰富了游览层次，也开辟了文化体验的新场景。而在创收模式上，景区积极探索多元化路径。“除了门票收入，今年推出各类极具巧思的文创产品，成为景区文旅消费的新增长点。”城投集团一位工作人员告诉小布，以“小凤鸣”和鸡鸣阁为原型设计的四季冰箱贴、AR互动冰箱贴、镂空笔记本等产品，因兼具文化内涵、美观性与实用性而销售火爆。</span></p><p style="text-indent: 2em; font-size: 16px;"> </p><section><section style="margin: 10px auto;"><section style="width: 100%; height: 4px; background-color: #dd0002; max-width: 100% !important; box-sizing: border-box;"></section><section style="background-color: #fffae8; border: 1px solid #ffab3e; border-top: none; padding: 20px 15px 6px; box-sizing: border-box;"><section><section style="text-align: justify; line-height: 1.75em; letter-spacing: 1.5px; font-size: 14px; color: #262626; background-color: transparent;"><p style="text-indent: 2em; font-size: 16px;"><span style="font-size: 16px; color: #262626;">今年以来，鸡鸣山公园已接待游客超115万人次，同比增长27%。9月以来，更持续蝉联抖音金华人文古迹人气榜与大众点评必玩榜双榜首，为城市文旅高质量发展注入了新动能。</span></p></section></section><section style="margin-top: 10px; height: 0px;"></section></section></section></section></section><section><span style="color: rgba(0, 0, 0, 0.9); font-size: 17px; font-family: mp-quote, PingFang SC, system-ui, -apple-system, BlinkMacSystemFont, Helvetica Neue, Hiragino Sans GB, Microsoft YaHei UI, Microsoft YaHei, Arial, sans-serif; line-height: 1.6; letter-spacing: 0.034em; font-style: normal; font-weight: normal;"> </span></section><section><span style="color: rgba(0, 0, 0, 0.9); font-size: 17px; font-family: mp-quote, PingFang SC, system-ui, -apple-system, BlinkMacSystemFont, Helvetica Neue, Hiragino Sans GB, Microsoft YaHei UI, Microsoft YaHei, Arial, sans-serif; line-height: 1.6; letter-spacing: 0.034em; font-style: normal; font-weight: normal;"><br /></span><section><span style="font-size: 14px; color: #888888;">来源</span><span style="font-size: 14px; color: #888888;"> | </span><span style="font-size: 14px; color: #888888;">义乌商报</span></section></section><section style="-webkit-tap-highlight-color: transparent; margin: 0px; padding: 0px; outline: 0px; max-width: 100%; box-sizing: border-box !important; overflow-wrap: break-word !important; color: rgba(0, 0, 0, 0.9); font-family: PingFang SC, system-ui, -apple-system, BlinkMacSystemFont, Helvetica Neue, Hiragino Sans GB, Microsoft YaHei UI, Microsoft YaHei, Arial, sans-serif; font-size: 17px; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: 0.544px; orphans: 2; text-align: justify; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: normal; text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial; background-color: #ffffff;"><section style="-webkit-tap-highlight-color: transparent; margin: 0px; padding: 0px; outline: 0px; max-width: 100%; box-sizing: border-box !important; overflow-wrap: break-word !important; letter-spacing: 0.544px; font-family: system-ui, -apple-system, BlinkMacSystemFont, Arial, sans-serif;"><section style="-webkit-tap-highlight-color: transparent; margin: 0px 0px 10px; padding: 0px; outline: 0px; max-width: 100%; box-sizing: border-box !important; overflow-wrap: break-word !important; letter-spacing: 0.578px; caret-color: rgba(0, 0, 0, 0); text-align: left; widows: 1; vertical-align: initial; visibility: visible;"><section style="-webkit-tap-highlight-color: transparent; margin: 0px; padding: 0px; outline: 0px; max-width: 100%; box-sizing: border-box !important; overflow-wrap: break-word !important; letter-spacing: 0.544px; text-align: justify; color: #222222; visibility: visible;"><section style="-webkit-tap-highlight-color: transparent; margin: 10px auto; padding: 0px; outline: 0px; max-width: 100%; box-sizing: border-box !important; overflow-wrap: break-word !important; display: flex; justify-content: space-between; align-items: flex-end;"><section style="-webkit-tap-highlight-color: transparent; margin: 0px; padding: 0px; outline: 0px; max-width: 100%; box-sizing: border-box !important; overflow-wrap: break-word !important; display: flex; justify-content: center; align-items: flex-end;"><section style="-webkit-tap-highlight-color: transparent; margin: 0px 0px 0px 10px; padding: 0px; outline: 0px; max-width: 100%; box-sizing: border-box !important; overflow-wrap: break-word !important; width: auto;"><section style="-webkit-tap-highlight-color: transparent; margin: 0px; padding: 0px; outline: 0px; max-width: 100%; box-sizing: border-box !important; overflow-wrap: break-word !important; text-align: center; font-size: 14px; letter-spacing: 1.5px; color: #000000;"></section></section></section></section></section></section></section></section><p style="display: none;"> </p> <!----></div> 希望之后能自我输血，自我更生。 好好好，赞赞赞。！ 有时间去凑热闹 开始收费了 不错 路过看看 格局高点，弄个300米摩天轮，或高空缆车
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